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Focus Areas

Business Development

Strategy only works if someone actually executes it. I help you identify new opportunities, structure your priorities and move initiatives from idea to reality. Hands on, with genuine commitment to the outcome.

What this includes:

  • Analysis and mapping of opportunities
  • Decision papers for management
  • Process structuring
  • Workshops and prioritisation
  • Development of partnerships and positioning

Analysis & Decision Briefs

Good decisions need a clear foundation. I prepare analyses, market insights and decision briefs that cut through the noise and give you a solid basis for action. I translate complexity into something clear, concise and useful.

What this includes:

  • Market and competitor analysis
  • Decision papers for management
  • Mapping of target audiences and customer journeys
  • Synthesis of analyses and insights
  • Assessment of opportunities

Sales Materials and Prospectuses

When a company is being sold or presented to investors, it requires material that is clear, credible and well-structured. I help translate numbers and business into material that creates the right impression.

What this includes:

  • Sales prospectuses and information memorandums
  • Key metrics analysis and financial summaries
  • Presentations for investors and buyers
  • Structuring and communicating the business case
  • Confidential transaction materials

Stakeholder Management

When many stakeholders are involved, it requires clarity and structure. I help create coherence and momentum and act as a link between management and the organisation.

What this includes:

  • Stakeholder mapping
  • Planning dialogue and involvement
  • Communication across management and organisation
  • Coordination across teams
  • Managing challenges along the way

Digital Presence and Visibility

A digital effort needs to be coherent and make sense. I help create a clear direction for your digital work – from website and SEO to content and campaigns – so it supports your business in practice.

What this includes:

  • Content strategy and direction
  • Website strategy and development
  • SEO and Google Ads
  • Social media strategy
  • Planning and execution of campaigns

Workplace Environment and APV

A workplace assessment (APV) is a legal requirement for all companies with employees and must be carried out at least every three years. It also makes sense as a practical tool when done properly. I help carry out the process from mapping to action plan, so it becomes concrete and useful – not just a document gathering dust.

What this includes:

  • Planning and conducting the APV process
  • Mapping of working environment and wellbeing
  • Developing an action plan
  • Follow-up and documentation
  • Guidance on legal requirements and process

Sustainability and ESG

It’s not about appearing greener than you are – it’s about communicating the work that’s actually being done. I help structure and communicate your ESG efforts so they are transparent and easy to understand, both internally and externally.

What this includes:

  • Communication on Progress (UN Global Compact)
  • ESG reporting and communication
  • GHG Protocol and Scope 1 and 2
  • Internal anchoring of sustainability
  • Developing narrative and positioning

Have something you would like to discuss?

Feel free to reach out. I will get back to you within 24 hours.